An Introductory Blog Post from Tom Wagner, CEO of Berkshire Grey.
Put on your consumer hat and assess your habits. Do you buy both hard to find items and basic staples like batteries and toothbrushes online? When you go to a retail store, if they do not have the item you are looking for, do you leave and then look online or even look online while standing in the store? Will you place multiple online orders during a given day? When you go to a retail store, are you sometimes surprised to find there is still value in seeing and touching the item before buying it? Have you tried the order online and pickup in store model? (more)